How AOGA Works Selling Art, Jewelry, Pottery And More


The Art of Giving Art (AOGA) sells art to the public - both on our own website and through partner nonprofit sites - at regular retail prices (i.e., our prices aren't inflated). But the REALLY good news is there's a donation to a nonprofit with EVERY purchase!

Plus, this program is the perfect intersection of nonprofits looking for an additional way to raise funds AND artists/artisans who are looking for additional ways to expand their audience and sell their work AND individuals who want to support the art community and the nonprofit community. 

For individuals, art lovers and prospective art lovers
Visit our gallery of art and curated artisan crafts to buy gifts, jewelry and home decor. Remember, you're making a donation of 30% with EVERY purchase!

For nonprofits 
Using technology we've developed, our plug-and-play, online fundraising store can be easily embedded in any nonprofit website in the U.S. that wants to sell artist-made products to raise funds. The best news is that all nonprofits participate for freeLearn more about how to participate.

For artists and artisans
Artists who participate in AOGA stores will get exposure to many more potential buyers and collectors. Artist participation is easy – and a portion of each sale goes directly to the nonprofit as a donation from the artist. Learn about how to participate.

Proceeds from each sale are split three ways: 

  • 50% to the artist (regular wholesale price, just like at most galleries)
  • 30% to the nonprofit on whose website a sale is made
  • 20% to Art of Giving Art (for admin and management fees)
AOGA takes care of all the technical and administrative work behind the scenes of each online store – enabling artists to focus on creating and promoting their work – and enabling nonprofits to focus on achieving their mission – all while benefiting from another revenue stream.

This is a WIN-WIN for everyone involved -- including the buyers who feel good about acquiring artwork and curated artisan crafts where a big chunk of the sale goes to a nonprofit whose mission they support!